legacies through land.
Al Wisnefske
My letter to wisconsin landowners.
My name is Al Wisnefske, Broker/Owner of Land & Legacy Group and a proud Wisconsinite.
You may have stumbled here after getting a piece of mail from me, seeing one of my YouTube videos, searching on Google, or maybe we know some of the same people.
First of all, I’m glad you're here. Our lives pull us in a ton of different directions, and I thank you for investing a sliver of your time checking out my website.
Second of all, I want to share a story of a transaction that shapes everything I do and stand for. I hope you can invest a few more minutes to read this powerful memory of mine.
It was a Tuesday evening, and I found myself sitting at a table with an older gentleman and his wife. He was ready to crack open a beer to finalize our deal.
This all started after I sent him a letter about some land he owned. It was in an area where land sales are about as common as seeing a unicorn. They just didn’t happen.
Shortly after that letter went out, I got a call and was invited over to take a tour of the land he was open to selling. He was old school. A landline was still his main method of communication.
As a history buff, I loved hearing his story and the legacy of what shaped the area. With every detail he shared, my interest in the land grew, and I was confident I had to make this man an offer.
I’ve done hundreds of deals. I've helped buyers and sellers all over the country with Wisconsin real estate sales. I’ve even invested personal money in Wisconsin real estate.
This deal felt different.
It wasn’t about cash flow, return on investment, or equity. Yes, all those things mattered, but this deal was about legacy, for both of us. We connected over our shared passion for the land.
We settled on a price that we were both comfortable with and worked together to craft a deal that benefited the both of us, a true win/win.
After closing, he started to have health complications and landed in the hospital. They were unsure if he’d make it back home.
Unfortunately, we lost a loving and well-known member of the community where his family's legacy started hundreds of years ago.
In the short time I got to know him, he left a lasting impact on my life. I also took away 3 things from his legacy and our deal together.
1. Your land is worth more than you think.
You can spend hours looking at other sales in the area and comparing them to what you own to come up with a valuation. Each property has features and a story that need to be analyzed in order to get the full value.
2. Find the right buyer.
Was I the right buyer for his land? I like to think so. I was ready, willing, and able to buy his land. In the end, I was more interested in connecting with him and hearing his story than the land itself. We worked well together and made decisions that were beneficial to both of us.
3. Details matter.
I do deals every day, and there are details that get overlooked. Like every deal, I put maximum effort into making sure everything was properly drafted and understood. I worked with his attorney and the title company to make sure nothing was missed. We probably could have done this deal with just a handshake, but we don’t live in those times anymore.
As you can probably guess, land encompasses everything that I do. I love discovering the story and history behind the ground on which people, like you, build their legacy.
Your Wisconsin land has a unique story, and it's what makes this state special. As a fellow landowner, my passion is bringing clarity to the options you have for your asset.
I want to offer you a free, no-obligation conversation. My goal is to connect with you and talk about your land. Whether you’re thinking of selling or just want to chat about your options, I’m happy to talk land with you.
Call me directly at 262-873-8375. If you get my voicemail, please leave a message. I might be talking to another landowner or in the middle of a swamp with no reception, but I promise I'll call you back.
If you prefer to schedule a call at a time that works for you, you can do so by clicking the button below my picture.
My business is built on a simple foundation: clear communication, honest advice, and a relentless focus on getting my clients results. That’s why so much of my business comes from repeat clients and referrals.
When you work with me, you’re not just hiring a broker; you’re partnering with someone who understands your land’s true potential and how to unlock it.
Thank you for the time you invested in reading this letter. I look forward to talking with you and hearing your story.
Al Wisnefske
Broker/Owner | Land & Legacy Group LLC










































the Landowner listing program.
Selling your unique Wisconsin land can feel like a complex, drawn-out process filled with uncertainty. You deserve a partner who truly understands your property’s potential and how to navigate the complex real estate landscape that often leaves owners unsure of their next step.
My Landowner Listing Program is a simple and proven solution engineered to deliver a great outcome for your land through a strategic, seamless sale. I eliminate the guesswork and marketing headaches, ensuring your property gets unparalleled exposure to the right buyers. From a thorough property review to closing, I handle every detail so you can focus on your next steps.
Here's the exact process I'll follow and what's included to ensure a successful sale.

This initial call provides an opportunity for us to understand your specific objectives and present a comprehensive overview of our proven process for maximizing your property's value. Schedule Here.

Our team prepares a Comparable Market Analysis (CMA) for your property, a deeper dive into its true market value. This comprehensive report specifically highlights recent comparable sales.

We prepare the necessary state-approved real estate listing documents and disclosures and review them with you for clarity. Once everything is approved and signed our working relationship starts.

Our multi-channel marketing strategy features custom branding, professional ground/drone photography, comprehensive brochures, targeted postcards, strategic emails, and a dynamic YouTube video.

An Accepted Offer is reached when the Buyer and Seller agree to terms and all parties sign off on the Offer to Purchase. We will create a Title Order and Checklist to guide us through the transaction.

Once all contingencies are successfully satisfied, final closing documents are prepared and signed, leading to your land sale's official closure and final disbursement of any proceeds.
My personal GUARANTEE: I believe in earning your trust through results, not long-term contracts. That's why your listing begins with a 90-day initial period. This gives me a focused, methodical window to execute my program and plan. If I haven't secured an accepted offer or closed your sale in that time, your listing expires, and you owe me absolutely nothing. It's a risk-free partnership focused on a great outcome.***
Don't just take My word for it.
FAQs.
I intentionally don't feature a public list of properties on this site because my approach to selling land is highly tailored and targeted. My marketing machine is designed to find the exact right buyer for each unique property, often utilizing specific outreach strategies that go beyond a broad public listing.
To get the most relevant and up-to-date details on my current properties, the best thing to do is Schedule A Call with me directly.We can talk about what you’re looking for, and I can provide you with personalized information on properties that fit your criteria. This ensures you receive only the most relevant and up-to-date details.
I've dedicated my entire professional life to understanding land, starting well before I went to college. My education, including a Master of Business Administration (MBA) with a real estate concentration and credentials, like my Accredited Land Consultant (ALC) designation, are tools I use to give you a unique advantage in the market.
In addition to helping clients, I've personally invested in a multi-million dollar real estate portfolio. This hands-on experience, combined with my various licenses and mentorships, means I bring a truly comprehensive understanding of every aspect of a land deal.
I don't just sell land; I live and breathe it. My 15+ years of experience are all focused on getting you the best possible outcome.
Land & Legacy Group is built on a simple foundation: my direct involvement and a passion for the land's legacy. Unlike other brokers who just focus on the transaction, I take the time to understand your property's story, its true value, and its potential.
I emphasize the legacy of owning rural and distinctive land. My goal is to create a meaningful, strategic connection between people and property. This personal focus and dedication are what truly set me apart. It’s a different kind of deal, focused on your outcome.
I am licensed to assist you with land for sale in Wisconsin. My primary expertise lies in land for sale in Wisconsin, as well as farms for sale and country homes for sale. While this is my main area, I've also built a strong network across the US. So, if you're looking to buy or sell any type of property nationwide, reach out, and I can connect you with a trusted referral partner.
It all starts with a simple conversation where I take the time to understand your property's story and your personal goals for selling. This ensures that my strategy is perfectly aligned with your objectives from day one.
Next, I'll dive into a detailed property evaluation. Using my market knowledge and analytical tools, I'll determine the optimal and most competitive value for your land.
The rest of the process is focused on a smooth, stress-free experience, from preparing all the materials to ensuring your land is showcased to the right buyers.
My approach goes far beyond simply listing it online and waiting. I understand that rural and legacy properties attract a unique and often discerning buyer pool. That's why my marketing strategy is laser-focused on identifying and reaching those specific individuals who are actively searching for the very type of land you have to offer.
I aim to tailor my marketing message and channels to resonate directly with the most qualified prospects, ensuring your listing isn't just seen by anyone, but by those who truly appreciate its unique value and potential. For you, this means a more efficient and effective selling experience. My goal is to connect you with a buyer who not only meets your financial expectations but also understands and values the unique legacy your land represents.
My primary focus is on assisting landowners in selling their property, and I commit to a limited number of buyers to ensure I can give every client my full dedication.
Due to this commitment, my capacity for buyer representation is limited. If you are a serious buyer looking for a highly-focused partner, let's Schedule A Call for us to discuss your specific needs and qualifications. We can discuss your specific needs and see if it's a good fit for us to work together.
Think of it as a friendly hello from a fellow landowner who's plugged into the local real estate scene! With so much information out there about land for sale and the market, I feel it's important to share real, accurate facts with people in our community – no strings attached. We all deserve to know what's happening locally that could impact our investments. If you'd ever prefer not to receive these updates, just let me know, and I'll respect your choice completely.
A Land Sales List is a precise report of land transactions from the last 24 months in the specific area you request. This isn't generic data—it's a snapshot of what’s truly selling and for how much.
I put this together so you can see straightforward information on each transaction, including who bought and sold, the final price, the total acreage, and the average price per acre. This is meant to give you a clear, honest picture of the market right now.
Just keep in mind that the transactions need to be 20 acres or more to be included. To get a free, no-obligation Land Sales List, simply fill out the form at the bottom of the website.
Don’t hesitate to reach out to me directly. I’m always happy to talk about your land, the market, or any questions you have about your asset.
My door is always open for a free, no-obligation conversation. Let's talk
Request Your free LAND SALES LIST.
Whether you're not quite ready to list your land for sale or you're just starting your research, I have a way for you to gain clarity. A typical online report can't show you the details of private deals or a complete picture of what’s truly selling in your local market.
I put together a free, custom Land Sales List to solve that problem. This is a precise list of transactions that shows you exactly what's been selling in your area, tailored to the Wisconsin county and municipality of your choice.
The goal is simple: to help you stop guessing and start making informed decisions.
Your free list includes:
✅ Local sales data for transactions of 20 acres or more.
✅ Recent sales from the past 24 months.
✅ Average price per acre and total acres sold.
No catch, no hidden fees. Just the data you need to truly understand your land’s market.